The Attraction Formula is a highly-refined process that takes you from first "hello" with a woman, all the way to the bedroom. No gimmicks, just a step-by-step system to meet more women, have more variety, and enjoy more options in your social and sex life.

When you put this tried-and-true dating system to work, you won't believe how quickly you can meet women...the kind of women you've always wanted. You can be dating several women a week, or just one. It's up to you! Either way, you'll be able to approach the hottest girl in any room, and have her laughing, smiling, and falling head over heels for you in just minutes!

Just follow this simple but devastatingly effective formula and you'll soon be connecting with so many hotties, you won't know what to do with them all... but watch out, because your buddies might get a little jealous! Or maybe you just want that one extra-special-girl that you can settle down with, that's understandable, but who says you can't have a little fun along the way, right?


Imagine this: You simply walk up to any girl that catches your eye, and you'll know exactly what to say. You'll never be at a loss for words, you won't be nervous. In minutes you'll be walking away with her number and a good chance of seeing her later that week, or even later that same night!

1 Sign up for a Free Trial

Visit our Get Started page to sign up for a 14-Day Trial or save 10% with our "One Payment" plan. You'll gain instant access to Attraction Formula and Paul's tips to meeting women.

  • Instant Access - sign up and login within minutes
  • Try Before You Buy - test-drive the material before committing to the program

Note: We require your credit card to activate your trial and to verify that your credit card is valid. You may also cancel at any time before the trial period ends to avoid any charges.

2 Learn the Formula

Gain access to a variety of resources including the AF e-book, training videos, in-field pickups, and Paul Janka's exclusive Boot Camp schedule. Access these assets from your laptop, tablet, or smartphone.

  • e-Book - take Attraction Formula with you wherever you go
  • Day Game Audio - learn exactly what to say to any woman you want to meet
  • Training Videos - start with an introduction and progress to advanced techniques
  • Bootcamp - gain access to upcoming bootcamp events

3 Improve Your Game!

Attraction Formula has helped over 50,000 men around the world meet more women. It's proven track record is backed by hundreds of testimonials and happy customers. Get started today to join the many!

  • Life Changing - how much would it be worth to meet the girl of your dreams?
  • Proven - don't waste time with other internet "scams" or "gimmics"
  • Guaranteed - if you aren't happy within 30 days we'll refund your money

Once you get the hang of it, you'll be able to meet dozens of beautiful women, month after month, year after year. You'll have so many new adventures; you'll have enough stories and memories to last a lifetime! Forget lonely weekends; you now have new problem: too many women chasing after you. And that's a good problem to have!


See what over 50,000 men have to say about Attraction Formula

Your Program
Is Amazing

"Your program is amazing. You really know how to explain the mindset of a guy who is very successful with women, and I think that is how your book really stands out from the other treatises on the subject. Reading it I can see exactly the limiting beliefs that have been holding me back. I also see how the market is rigged against men being successful with women and it is also clear to me why your contrarian approach is so successful. From now on I am playing by your rules, not society's and I immediately feel liberated!" - Matt R.

One Of The Best Things
I've Ever Done

"Firstly just wanted to say that buying your program has been one of the best things I've ever done. I'm 19 from Australia, and while I'd get my fair share of hookups from going out to bars with mates, I also experienced a lot of frustration and never had the confidence to approach girls on the street during the day and hit them up for their number. Since reading your book 2 weeks ago, my whole mindset has changed about where to meet girls, how to properly deal with them, and also love the idea about not spending money on them until they show their "worth." I'm not trying to blow smoke up your ass mate haha but just saying thank you." - Josh S.

The Hottest Girl
I Have Ever Talked To

"I used your guide last night and I got some digits from the hottest girl I have EVER talked to. I just didn't try to have sex with her, which I might have been able to pull off. She was bored outside of the club and I thought, 'Oh! Look, she's out of her element,' and went in. I was right. I think I'm going to call her up either tonight, if I can't hold off, or tomorrow night for some drinks that night. Thanks!" - Roland G.

Surpasses Every Other
Book I've Read

"I've been waiting for something like this forever, and after having already read a million other ebooks, I want to say that yours surpasses every other ebook I've read. Mostly I love how it's written, it's not thrown together all half-assed. It's clear that you're not doing it for the purpose of making money. Anyway, just wanted to say thanks for that, I will be absorbing all your stuff when it hits my inbox. I also look forward to putting this into practice." - Don H

Changed My Whole
Mode of Thinking

"Dude you have seriously changed my whole mode of thinking, from a kind of light approach, nice, kind and friendly to a rock solid, entitled, confident I wanna have you approach. I always knew deep down what to do but didn't really know what to say or how to capitalize on it. I know I am a good looking individual and girls are frequently checking me out but i didn't know how to engage them on the level that I knew would have results and be able to have sex with them in the first time i'd met up with them, and through your techniques I have done just that already a few times and my mojo is so high and i feel so good about myself and have such a good confidence level. I just want to say thank you for the guidance and I personally think these self proven techniques should be an entrance manual to the life of every man. Thank you brother, you... are the man." - Tyler S.

Already More Confident
With Women

"I was very pleased with the content in the attraction formula package. What I really like is how straight forward and no BS you are. There is no theory, the focus is on what has worked for you in direct experience. You clearly are somewhat who walks the talk and can teach others to do the same. You have really motivated me to get off my ass more and make it happen. I have been approaching much more. Your nonchalanceness is contagious and has really rubbed off on me. Already I am more confident and direct with women. And its great that I don't need to memorize any lines or routines. Thank you very much for sharing your experience-gained wisdom. I look forward to a lot more fun with girls in the coming months and a personal transformation.You are the man!"- Steven F.

Ignore This Advice
At Your Own Peril

"Takes you from square one to the end game. If you are sick of being bombarded with the BS that is out in the seduction community these days, this material is for you. Follow the system that has been brilliantly articulated here and you will see your success skyrocket. Just internalizing the Mindset has been a major addition to my game. Ignore this advice at your peril." - Joe N.

My Game Has
Definitely Improved

"Paul, just wanted to tell you that I enjoyed the book. The immigration analogy is so true, it's like night and day. I think the book is so good because it isn't filled with bullshit theories and crazy "energy" talk. I think the readers really respect and enjoy the straight forward, practical, and easy to implement advice. I guess the ultimate compliment though is that my game has definitely improved."- Andy F.

Your Program Is
Going To Change My Life

"Hi Paul, My name is John, I am a single forty year old from New Orleans. I always watched friends of mine with the unflappable confidence you mention in your book and I truly thought it was there looks which allowed them to have this benefit. I have only begun to read your book (page 20) but I can already see the err of my ways and know this book is going to change my life. I'm sure you are very busy, if nothing more I wanted to thank you for writing this book and the good it should bring for all men willing." - John G.

The Michael Jordan
of Meeting Women

"I got your program and all I can say is, genius truly a genius! It takes a lot to impress me and I think you are the perfect role model for men tightening up their game. I see that you are well educated and have put every bit of thought into what works and what doesn't, your ambition is unbelievable! Truly the Michael Jordan of meeting women!" - Todd L.

There Should Be a
Statue Erected of You

"Hey Paul, don't know if you got this message but wanted to tell you...your products and your message has made a dramatic change in my life...I'm dating a Russian girl now and every time I go out to the city with my wings your book is alive and it speaks to me in your voice if I'm getting shot-down...I'm not being crazy gave the meat of the very important details rather than other coaches who confuse you all the time...there should be a statue erected of you that changed the lives of many men...I wanted to say thank and my wings are benefiting GREATLY from you sir and god bless!!" - Parminder S.

Ended The Night
With Four Numbers

"Its hard to believe that I could feel so differently about how I view myself and women in such a short time. All the subjects in your program make perfect sense. I read your book one weekend and literally the next weekend I was out just going to grab a few drinks with a buddy of mine. I couldnt believe it when I ended the night with 4 numbers and being asked to come out the very next night. I did and had a blast and met a very sexy girl, prior stripper in fact. Im not gonna lie but it happend so fast Iv been caught in a rush. Iv been feeling off and intimidated since then, Im rollin with it though. So thank you and I look forward to learning more not only about women but myself as a man." - Vince B.

My Sex Life
Has Sky Rocketed

"I have a situation..a unique one that you can probably related...about one year ago I started reading/buying your material..and I have to say my sex life has sky rocketed...and i have so many numbers and so many prospects....that is pretty crazy..thanks to your material...but now I found this girl that I really feel a connection with and she does do you go about this...because i know this is something you probably did when you started dating your current gf? I would appreciated if you will respond and give me some of your genius advice...thanks very much..your fan!" - Julio S.

We were in the car headed back
to my place...Genius!

"Paul, I live in the suburbs and have been using online dating. Track record with the "exchange emails back/forth for 2 weeks and then meet for dinner" strategy: 0-5. Saw you on the Today Show, downloaded your book, and immediately tried it. Instead of incessant emails, just said, "let's meet for a drink", "has to be tonight", "I'm busy all weekend". Picked a spot where we could sit side-by-side. Said virtually nothing about myself; let her do all the talking (which she gladly did). Two drinks later we were in the car headed back to my place...Genius!" - Tim D.

What's Inside

Your membership includes a suite of specialized products, each offering proven, practical, and highly-effective tips for meeting women. This is real-world advice you definitely can't get anywhere else.

Attraction Formula eBook

This 88 page guide outlines the experiences and resulting system for meeting women that Paul developed over ten years of approaching women on the streets of New York City. Concise and well written, this is a roadmap to extraordinary success with women that you simply can't get anywhere else.

Advanced Training Videos

You also get access to Paul's exclusive New York seminar. In it, Paul gets into the nitty-gritty, and explains in depth, exactly how to meet almost any woman in just sixty seconds. Also known as "Beyond the Digits," this seminar is legendary in the field of pick up and seduction. Truly a "must see!"

Paul Janka Coaching

You also get "member's only" access to Paul Janka and his certified coaches. Get advanced notice to Paul's sold-out personal coaching calendar or take your game to the next level with a certified phone coach, who can help you with specific stumbling blocks and get the results you're looking for.

But don't just take their word for it, The Attraction Formula has been featured on Dr. Phil, The Today Show, and Tyra Banks. They've seen it in action, and call it one of the most powerful dating systems ever created in the known universe.

No matter what you're looking for right now: a different girl every night of the week, or the woman you want to marry and spend the rest of your life with. Here is one undeniable fact: Meeting women should never be left up to "chance," "fate," or "destiny." You could waste years waiting around to accidentally bump into the kind of woman you really want... and what if it never happens? Let's face it, waiting around is not a good strategy!

Get Started Right Now!

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14-Day Free Trial to the program. We require you to enter a credit card to activate your trial, and if you decide to stay with the program, you will be billed in just

5 easy monthly payments of $4.99!

Over 500,000 ThousandMen Can't Be Wrong

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