This is something that it took me years of “research” to finally understand. Here it is:

Judge a women based on how she behaves, not on how she looks.

This accomplishes at least two important things. First, it sets you apart from all the other men chasing her. A “hot” girl has legions of men doing her bidding. She’ll notice a guy who doesn’t grant her special treatment. She’ll respect you for your boundaries, EVEN IF SHE DISMISSES YOU AS NOT USEFUL TO HER. Of course, you can bend to her whims, but you’ll be in a lower status category immediately. Such an unequal pairing is not sustainable.

Secondly, it’s how a woman behaves (her character) that determines if you’ll be happy with her, not how she looks (which fade, anyhow).

Of course, you want all women you date to meet your physical standards so you can have enjoyable sexual relations with them, but in a partnership it’s the behavior of the girl that matters. To our parent’s generation this would seem like obvious advice, but for some reason I feel people 30 and under (generally speaking) are infatuated by appearance. In my experience, a hot girl loses 80% of her appeal after I fuck her, unless she’s got strong character. Keep those girls for casual sex and develop a partnership and trust with an attractive woman of substance.